What is invisible yet can be felt and can drive business performance?
The answer lies in what lives in the collective beliefs and habits of people and in their shared perception of how things are done around the organization.
In other words, culture.
When organizations go through large transformations, they often view transforming their company’s culture as highly challenging, time consuming and incapable of generating quick results. This is a natural and expected response to the fact that most research has shown that 70 percent of transformations fail, and 70 percent of those failures are due to culture-related issues. But what most companies might be neglecting is perfecting the first step of transformation: assessing where they currently are.
Before jumping into the process of transforming your organization’s culture, have you examined its maturity level?
The maturity level signifies the levels in which organizations embrace their culture to be fundamental in driving business performance.
Here are the four levels:
Take our culture maturity assessment to know where your organization currently stands with respect to culture maturity
In today’s world, we are witnessing the most powerful changes as a result of social movements. This proves the impact that leaders and advocates have on engaging and mobilizing the masses to change the norms and status quo.
Instead of arbitrarily coming up with initiatives and programs or hanging up new slogans and motivational posters, leaders should come together, find their common purpose and beliefs, and categorize the behaviors that should accompany them. This can be used as the major driving force of all their decisions.
Transforming a culture first begins with an emotion. And what conjures emotion, inflames collective action. As such, leaders should pause and ask: are we satisfied with our current level of cultural maturity? If the answer is no, this discontent should be brewed into a vision that harnesses people’s full, lasting commitment, through a deep desire and responsibility to change.
Leaders can achieve this by integrating change into an organization’s purpose that is driven by more than a “what’s in it for me”; a purpose that provides meaning to the work done and serves the community equally.
To be on the right path of positive culture transformation, identifying your culture maturity level is a crucial first step.
Our Subject Matter Experts can help organizations travel the road to the fourth level of culture maturity. If you are interested in knowing where you are now in order to start your journey lucratively, take our assessment to find out which maturity level your company’s culture is currently at.